MBA Elective in Digital Marketing at Vignan

An Online MBA Elective in Digital Marketing at Vignan University program is a specialized business degree program. That combines core business management principles with a focus on digital marketing strategies and techniques. This program is designed to equip students with the knowledge and skills to leverage digital channels and technologies.

It also helps students to effectively market products and services in the digital era. Please note that specific course details may vary depending on the institution or university offering the program. For the most up-to-date information, I recommend visiting the official websites of the universities or institutions that offer such programs.


Therefore, the Online MBA Elective in Digital Marketing typically covers core MBA subjects related to marketing. It also includes marketing management, finance, human resource management, operations management, business strategy, and organizational behavior. The following list is some common Online MBA Elective in Digital Marketing at Vignan University program subjects:

  • Content Marketing
  • Email Marketing
  • Mobile Marketing
  • E-commerce and Digital Sales
  • Digital Marketing Strategy
  • Marketing Analytics.
  • Industry Projects and Internships
  • Digital Marketing Fundamentals
  • Consumer Behavior in the Digital Age
  • Search Engine Optimization (SEO)
  • Pay-Per-Click (PPC) Advertising
  • Social Media Marketing

Eligibility criteria:

The eligibility criteria for an Online MBA Elective in Digital Marketing may require candidates to have a Bachelor’s degree in any discipline from a recognized university. Some institutions may also consider work experience and performance in entrance exams like GMAT or CAT as part of the admission process. Generally, an Online MBA Elective in Digital Marketing at Vignan University program may take two years to complete.

When considering a specific Online MBA Elective in Digital Marketing, it’s essential to research the course curriculum, faculty expertise, industry connections, and internship opportunities to ensure it aligns with your career goals and aspirations. 

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